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Keller and Heckman LLPAssociate
Jenny Xin Li
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Jenny Xin Li

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Suite 3604, 222 Yan'an Dong Lu, Shanghai 20001, China

Alternative Proteins, Food and Drug, Food and Drug Packaging and 7 more

About Jenny Xin Li

Jenny Xin Li has vast experience handling food, beverage, and agriculture regulatory compliance issues throughout the product life cycle, from product composition, labeling, and advertising, to product approval, import/export, and post-market obligations. She provides day-to-day counseling on food regulatory requirements and helps identify and address the regulatory challenges clients face. Jenny helps clients anticipate and successfully adapt to the future regulatory and policy trends and changes affecting clients’ business.

Jenny has represented clients from the food and beverage industry before the national regulatory agencies in China and other Asia-Pacific (APAC) jurisdictions on a wide range of matters affecting food additives/ingredients, confectionery, chocolate, dairy, alcohol, meat, fresh produce, beverages, alternative proteins (e.g., plant-based food, cultured meat and seafood, fermentation-derived food), as well as highly regulated products such as infant formula, health/functional food, and dietary supplements. Jenny also works with clients in product compliance matters involving cosmetics, chemicals, pet food, and consumer products.

Jenny plays a critical role in the establishment and growth of the firm’s food law team in Shanghai. She has a comprehensive understanding of food laws and standards on a local and national level, and is well versed in all levels of regulatory and enforcement practices. She recognizes the demands clients encounter and provides practical advice and business-minded solutions.

Awards

•Chambers Greater China Region: Life Sciences (International Firms), 2025 - 2026

Insights & In the News

From the Year of the Snake to the Year of the Horse: China’s Food Law Year-in-Review 2025

02.18.2026
Publication

UAE Launches Major Strategic Push ?into Alternative Protein Market

01.21.2026
Publication

China Revises Food Facility Registration Requirements

12.29.2025
Publication

David Ettinger and Jenny Xin Li Co-Authored The World of Food Ingredients Article on Food...

In The News
02.27.2026

 

Jenny Xin Li (Shanghai, ) View website

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Services

Areas of Law

  • Other 10
    • Alternative Proteins
    • Food and Drug
    • Food and Drug Packaging
    • Consumer Products and Retail
    • Digital Media, Technology, and Telecommunications
    • Energy, Infrastructure, and Transportation
    • Food and Life Sciences
    • Packaging
    • Tobacco and E-Vapor
    • Trade Associations

Practice Details

  • Languages
    M
    arin; English
  • Firm Information
    Position
    Associate
    Firm Name
    Keller and Heckman LLP
  • Representative Cases & Transactions
    Cases
    Representative Matters: Represented a global food industry association on regulatory compliance issues (e.g., food additives, product specification, labeling,
    claims)
    advocated the association's positions through active engagement with the national food authorities to develop
    amend relevant food regulations
    st
    ards to shape a better regulatory environment for the industry
    Advised a multinational corporation on the regulatory strategies
    requirements to export health food
    dietary supplements to China
    Advised a leading food manufacturer of alternative protein products on the regulatory paths of entering the markets in APAC
    Provided food regulatory support to an international chain restaurant on food recall
    crisis management
    Advised a major food company on developing response actions upon consumer complaint
    government inquiry
    Represented clients when filing comments with the national authorities on the draft regulations
    preparing application files to seek product approvals
  • Additional Links
    https://www.khlaw.com/people/jenny-xin-li

Experience

  • Bar Admission & Memberships
    Admissions
    2017, China
  • Education & Certifications
    Law School
    Shanghai Jiaotong University
    Class of 2008
    Master of Laws

    University of California, Berkeley
    Class of 2017
    Master of Laws

Activity

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    Keller and Heckman LLP has 80 attorneys at this location.
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