About Bye, Goff & Rohde, Ltd.

For over 50 years, Bye, Goff & Rohde has been Wisconsin's trusted advocate for injury victims, providing award-winning and board-certified personal injury legal representation with compassion.

When searching for the best personal injury law firm in Western Wisconsin, accident victims and their families consistently turn to Bye, Goff & Rohde. For over 50 years, our award-winning attorneys have delivered exceptional results and compassionate representation from offices in River Falls, Eau Claire, and La Crosse, serving clients throughout Wisconsin and Minnesota.

Award-Winning Legal Excellence

Bye, Goff & Rohde has earned recognition as one of the Best Law Firms® in the United States for 2026, and our attorneys have received 5 The Best Lawyers in America® awards. These prestigious honors reflect our unwavering commitment to legal excellence and client advocacy. All attorney partners are board-certified through The National Board of Trial Advocacy (NBTA), a distinction held by only 3% of American lawyers. Our firm also maintains the AV Preeminent rating from Martindale-Hubbell, placing us among the top 8% of attorneys nationwide for legal ability and ethical standards.

The Best Personal Injury Law Firm for Comprehensive Representation

What makes Bye, Goff & Rohde stand out as the best personal injury law firm for Wisconsin families? Unlike many firms that limit their practice to car accident cases, we handle every type of injury matter. Our 215+ years of combined experience encompasses the full spectrum of personal injury law, including motor vehicle accidents (car, truck, motorcycle, bus, rideshare, RV, drunk driving), recreational vehicle incidents (ATV, snowmobile, boating, jet ski), aviation crashes, premises liability (slip and fall, dog bites, chemical exposure), product liability (defective products, dangerous drugs), catastrophic injuries (traumatic brain injuries, spinal cord injuries, amputations, severe burns), wrongful death claims, and workplace accidents (construction, farm, industrial).

Whether you were injured in a collision on I-90, hurt by a dangerous product, suffered a devastating fall on someone else's property, or lost a loved one due to negligence, our trial-tested attorneys have the knowledge and resources to pursue maximum compensation on your behalf.

Multi-Million Dollar Results with Personal Service

As the best personal injury law firm in the region, we've secured multi-million dollar settlements and verdicts for our clients. Insurance companies know our reputation for thorough preparation and courtroom excellence, which strengthens our position during negotiations. We never settle for less than fair compensation.

Despite our success handling complex, high-value cases, we never lose sight of what matters most: you. At Bye, Goff & Rohde, personal relationships are paramount. You'll have direct access to your attorney throughout your case, and we work on a contingency fee basis with no upfront costs—you only pay if we win.

Our commitment to justice extends beyond the courtroom into our communities through volunteer work, charitable giving, and advocacy for those facing hardship. When you need the best personal injury law firm fighting for your rights and your future, trust the proven excellence of Bye, Goff & Rohde.

 

Awards

Reviews for Bye, Goff & Rohde, Ltd.

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Overall Rating
Showing 1-10 of 21 client reviews from Lawyers.com
Lawyers.com Rating Snapshot
5 stars
81%
4 stars
14%
3 stars
0%
2 stars
0%
1 star
5%
What do people say on Lawyers.com?
Communication
4.8
Quality of Service
4.8
Responsiveness
4.8
Value for Money
4.8
Automobile Accidents
Posted by anonymous
January 29, 2018
Hired Law Firm

At first I was hesitant on going through the whole process of contacting a lawyer and going through the whole process of getting money for my injuries. After reaching out to Dean R, they made the process very easy on me and treated me as a person rather then a client. They not only got results for me, but it as easy as possible for me. I have always looked at lawyers differently until this. They made me believe that there are good ones out there after all!! Thank you and highly recommend.

 
Personal Injury
Posted by anonymous
March 01, 2017
Hired Law Firm

Brian Laule and his team of dedicated & competent staff made this whole thing so much easier. There were times when I was frustrated with what was happening and Brian always made time to talk to me to explain why it was happening this way. He made sure I understood what was going on, he didn't just leave me guessing. In the end we had a great result and it was because of Brian and his team of professional, knowledgeable, and caring staff. If I ever need an attorney again I'm calling Brian.

 
Transportation
Posted by anonymous
June 18, 2025
Hired Attorney Nicole R. Wells

I have known Ms. Wells from the beginning of her career. She is a strong advocate for her clients. I would highly recommend Ms. Wells and her law firm. She provides excellent pre-suit and trial experience.

Automobile Accidents
Posted by Nelda
January 07, 2022
Hired Law Firm

I highly recommend Brian Laule of Bye, Goff, & Rohde to assist with your legal concerns. While on vacation in Minnesota, I was hit from behind while driving my RV on the interstate. Even though the state police ruled the other driver to be completely at fault, I struggled for over six months to get information from my insurance company or the shop that was repairing my RV. It was an extremely frustrating situation. Since I live out of state, I needed to find an attorney to advocate on my behalf. I hired Brian Laule, and it was a great decision. He is compassionate and professional. Brian immediately started to make progress with my case, and he provided me with regular updates of his communications with my insurance company as well as the repair shop. It was the first time in this entire ordeal that I felt like I had someone looking out for my best interests. In the end, Brian was able to secure a satisfactory outcome for my case. Many thanks to Brian Laule. Nelda & Terri

 
Personal Injury
Posted by Candy
July 12, 2021
Hired Law Firm

Great experience working with them during a very stressful time. They were prompt in responding to my questions and concerns. They were kind, knowledgeable and professional. I would highly recommend them

Automobile Accidents
Posted by Shelby
May 13, 2021
Hired Attorney Robert Parsons

Robert represented me for a car accident I was in that changed my life. Not only did he see the pain that was invisible to others, he fought for me and protected me from the insurance company like a family member would have. While I can never get back the time missed with my family, the feelings of guilt from being a mom in chronic pain and the nights in tears from wishing it would all go away, he gave me what I deserve to be able to move on and continue to heal without the financial burden on my shoulders. I would recommend him over and over again to any loved one. Not only was he honest and compassionate with me, he was aggressive and did not back down to the insurance company. His courteous demeanor and easy going personally made it easy for me to communicate with him, and I felt him and his team were there for me the entire time and did a fantastic job. Thank you.

 
Personal Injury
Posted by anonymous
March 17, 2017
Hired Attorney Brian F. Laule

Brian is an amazing attorney! He was there for me during a really rough time. I broke my spine in 3 places. Life was so difficult, but he was always willing to help, and listen. I have never experienced such a caring attorney. He isn't just there to make money, he truly seems to care!! Brian is one of a kind, and yes I would highly recommend him to everyone.

 
Personal Injury
Posted by anonymous
March 01, 2017
Hired Attorney Brian F. Laule

Frustrated, angry, hurt, and confused. These are some of things that I felt after my car accident. Brian and his his team did everything they could to take that all of that away. They always answered any questions that I had and I had a lot. Brian explained everything that was going to happen and how we were going to approach it. With the help of Brian and his knowledgeable, dependable, and caring staff I came out of this almost whole again. I couldn't be happier with the results.

 
Personal Injury
Posted by anonymous
April 17, 2016
Hired Law Firm

Brian Laule knew I was dreading a trial and found a way to reduce the subrogation claims by my insurance which resulted in a favorable end to my personal injury suit. He and his assistants worked very diligently and quickly responded to my questions and concerns.

Personal Injury
Posted by anonymous
July 10, 2014
Hired Law Firm

Many of the lawyers and staff at Bye, Goff, and Rohde were responsible for helping me get my life back in order after a life changing car accident. I had never hired a lawyer before and was unsure of my decision. I never would have had the endurance or "know how" to handle my case on my own. Bye, Goff and Rohde worked many, many hours to get me a great end result. Thank you!

 

Services

Areas of Law

  • Personal Injury 24
    • Motor Vehicle Accidents
    • Recreational Vehicle Accidents
    • Car Accident
    • Bicycle Accident
    • Boating Accident
    • Bus Accidents
    • Fatal Car Accident
    • Motorcycle Accident
    • Pedestrian Accident
    • Semi-Truck Accident
    • Snowmobile Accident
    • Wrongful Death
    • Dog Bite Injury
    • Nursing Home Injury
    • Slip and Fall
    • Brain Injury
    • Head Injury
    • Animal Attacks
    • Automobile Accidents
    • Bodily Injury
    • Catastrophic Injury
    • Spinal Injury
    • Traumatic Brain Injury
    • Burn Injuries

  • Agricultural Law 1
    • Farm Accidents
  • Sports Law 1
    • Jet Ski Accident
  • Whiplash
  • Products Liability 1
    • Explosions
  • Premises Liability
  • Insurance 1
    • Insurance Litigation
  • Litigation 1
    • Trial Practice
  • Civil Practice
  • Other 3
    • Plane Crash
    • Trip and Fall
    • Neck and Back Injuries

Office Details

  • Payment Information
    Payment & Cost Features

    Free initial consultation

  • Video Calls

    Offers Video Calls

    Video Call Options

    Zoom

  • Firm History
    Year Established

    1974

  • State Bar Summary

    All partners are members of the State Bar of Wisconsin and have an AV Preeminent Peer Review Rating - by Martindale-Hubbell.

  • Additional Links

Contact Bye, Goff & Rohde, Ltd.

4.7
145 reviews

258 Riverside DrivePO Box 167River Falls, WI 54022U.S.A.

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Fax: (715) 425-7413
Open 24 Hours Every Day

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