James J. O'Keeffe

Attorney in Roanoke, VA
Jay O'Keeffe helps clients with appeals and complex civil litigation. He is a frequent speaker and author on state and federal appellate topics. Jay publishes a blog, De Novo, that is available at www.virginiaappellatelaw.com. He has briefed and argued numerous cases before the Supreme Court of Virginia and the United States Court of Appeals for the Fourth Circuit; Representative appeals include Hill v. Crum, No. 12-6705, 2013 U.S. App. LEXIS 16848 (4th Cir. August 14, 2013); S.L.M. v. Dorel Juvenile Group, Inc., 514 Fed. Appx. 389 (4th Cir. 2013); VanBuren v. Grubb, 284 Va. 584, 733 S.E.2d 919 (2012); Jarmak v. Ramos, 497 Fed. Appx. 289 (2012); VanBuren v. Grubb, 471 Fed. Appx. 228 (4th Cir. 2012); Bonham v. Weinraub, No. 10-1430, 2011 U.S. App. LEXIS 4227 (4th Cir. Feb. 24, 2011); Rascher v. Friend, 279 Va. 370, 689 S.E.2d 661, Dunn Construction Co., Inc. v. Cloney, 278 Va. 260, 682 S.E.2d 943 (2009); Kennedy v. Joy Technologies, Inc., 269 Fed. Appx. 302 (4th Cir. 2008); Switzer v. Switzer,273 Va. 326, 641 S.E.2d 80 (2007).Represents plaintiffs and defendants in civil matters in state and federal trial courts; Maintains a regular trial court practice; Associated with Skadden, Arps, Slate, Meagher & Flom LLP before joining Gentry Locke Rakes & Moore.Published Work; Co-author, Social Media and Discovery — New Tools, Same Rules; The VADA Journal of Civil Litigation, Vol. XXII, No. 4, Winter 2010-2011. Co-author, Something Old, Something New: The Partial Final Judgment Rule; VSB Litigation News, Volume XV Number III (Fall 2010). Co-author, Thoughts on Trying Construction Cases: An Appellate Perspective; Virginia State Bar Construction Law and Public Contracts News, Issue No. 56 (Spring 2010).; Co-author, Have You Made A Last-ditch, Desperate, and Disingenuous Attempt to Subvert the Legal Process Today?; Virginia Lawyer Magazine, Volume 57 (February 2009). Awards; Listed in Benchmark Appellate as a Local Litigation Star (2013); Named a Virginia Super Lawyers Rising Star in Business Litigation (2008-2009) and Appellate Law (2010-2013); National Trial Lawyers "Top 40 Under 40" for Virginia (2012) Affiliations; Virginia State Bar; Member (2002-Present); Appellate Subcommittee (2009-Present); Faculty Member, Virginia State Bar, Harry L. Carrico Professionalism Course (2011-2014); Virginia Bar Association; Member, (2002-Present); Appellate Subcommittee (2009-Present); Young Lawyers Division (2002-Present); Designated as one of the Legal Elite by Virginia Business magazine in Appellate Law (2012); Graduate, ABA Appellate Practice Institute (2011); Graduate, National Trial Advocacy College, University of Virginia School of Law (2010); Roanoke Bar Association (2006-Present); American Bar Association (2002-Present); Litigation Section Member, Appellate Practice Committee (2009-Present); Member, Virginia Trial Lawyers Association (2009-Present); Member, Virginia Association of Defense Attorneys (2006-2012); Board Member, Secretary and Legal Advisor, Saint Francis Service Dog Foundation (2008-Present).
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Peer Rating 4.6 of 5

Areas of Law

  • Appellate
  • Commercial Litigation
  • Personal Injury
  • Products Liability


Peer Rating


Overall Peer Rating

in Appellate Practice and Litigation
4.6 out of 5.0

Legal Knowledge
Analytical Capabilities
Communication Ability
Legal Experience

  • Meets very high criteria of general ethical standards
Posted by a Private Practice Attorney on 12/13/13
4.4 out of 5.0
Jay is a very capable, bright, conscientious young lawyer who is of the highest integrity.
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Posted by a Private Practice Attorney on 12/05/13
5.0 out of 5.0
Jay is an outstanding lawyer and a fine person. He merits your highest rating.
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Posted by a Private Practice Attorney on 12/05/13
5.0 out of 5.0
I have hired Mr. O'Keeffe to assist as co-counsel in an appeal and his work was top-notch. He also shows excellent judgment. Definitely my go-to guy for appellate work.
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Posted by a Private Practice Attorney on 12/05/13
4.8 out of 5.0
Jay is a first rate lawyer, and is responsible for an appellate blog in Virginia that is a must read.
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Experience & Credentials



Admission Details

Admitted in 2002, Virginia
2003, District of Columbia

Credit Cards Accepted
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  • Fixed Hourly Rates
  • Fixed Fees Available
  • Law School Attended

    Harvard Law School
    Class of 2002
    cum laude

    University Attended

    College of William and Mary
    Class of 1999
    magna cum laude

    Representative Cases

    Rascher v. Friend, 689 S.E.2d 661 (Va. 2010); Dunn Construction Co., Inc. v. Cloney, 278 Va. 260, 692 S.E.2d 943 (2009); Switzer v. Switzer, 641 S.E.2d 80; 2007 Va. LEXIS 34; Kennedy v. Joy Techs., Inc. 269 Fed. Appx. 302 (4th Cir. 2008).

    Contact Information






    Send email to James J. O

    Office Information
    James J. O'Keeffe
    SunTrust Plaza 10 Franklin Road SE, Suite 800,
    Roanoke, VA 24011


    Gentry Locke Rakes & Moore, LLP (Roanoke, Virginia)

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